A personal journal โ plus a few deals to make up for all the unsolicited advice ;)
Husband, father of two (soon three!), and 2nd-generation Soap Salesman and Toilet Tissue Tycoon at 1st Ayd Corporation. When I'm not working, you may find me on the tennis court, reading obscure history books, tinkering with AI tools, or trying (and failing) to get my kids to use a spoon when eating pudding.
I studied history at Illinois State University, sailed around the world on Semester at Sea, and came home to build a career in the family business. I like figuring out how things work โ from human nature and economics to technology and health optimization. This site is where I share what I'm passionate about and the products I believe in.
These are the areas of my life I pour energy into. Click through for exclusive deals, referral codes, and personal recommendations.
How I pay my bills, as a Soap Salesman and Toilet Tissue Tycoon!
My Tribe
The tools and habits I use to optimize sleep, recovery, and energy โ plus exclusive deals on what I actually use.
AI tools, gear, and software that power my work and creative life โ from GenAI to drones to the apps I can't live without.
Gear, tech, coaching, and everything that keeps me competitive on the court. Promo codes for SwingVision, Gladiator Tennis, and more.
How Full Self-Driving turned my Model Y into a mobile office โ plus a referral for 3 months of FSD free or up to $1,000 off.
Books and articles that challenge my thinking โ with my takeaways on each.
Why I believe โ and the bet that changed how I live.
Everything I build, chase, and work toward comes back to these three. Mariana โ the latina spice of my life โ and I first met at the O'Hare Airport McDonald's, Gate H9. Still McLovin' her ;) Sophia joined us on June 9, 2020, and Camila on September 10, 2022, with baby #3 (a boy!) due March 2026. Family is deeply important to me. Every one of us is here because our parents chose to continue a chain of life stretching back millions of years. I believe one of the greatest gifts we can give is to keep that story going โ raising the next generation to explore, learn, and push humanity forward.
Since 1974, 1st Ayd has been a family-owned B2B manufacturer and distributor of maintenance, safety, and janitorial supplies serving customers across the Midwest and throughout the United States. I'm a lifer โ started in high school picking orders in the warehouse and packaging soap in production, then cold-calling customers out of my parents' house after graduation. The journey goes on!
If you're self-motivated, desire freedom with great work-life balance, and want your income to be directly proportional to your effort and ability โ click the link below to apply, or reach out directly. I'll help you skip the line and secure you an interview in under 24 hours.
Apply With My Referral โ Watch Us on YouTube โWe've been recognized as a Top Workplace for our people-first culture and strong leadership.
Read the Top Workplace feature โBuild your own book of business and long-term customer relationships.
We supply products businesses use every single day.
Since turning 30, I've become a lot more intentional about my health โ sleep, nutrition, supplements, bloodwork. The carefree days of eating bagel bites at midnight are behind me. These are the tools that help me stay sharp and show up with energy for my family and work.
Tracks sleep quality, recovery, and readiness. The first thing I check every morning to make smarter decisions about training, work intensity, and rest.
Get a Discount on Oura Ring โ160+ lab tests and insights from top doctors โ the kind of comprehensive bloodwork most people never get. I use it to stay ahead of potential issues and make data-driven health decisions.
Sign Up for Function Health โI've always been the guy who googles everything. In high school I literally searched "how to be smart" and ended up becoming a voracious reader. That same curiosity now drives me to stay on top of every AI tool and piece of tech that can give me an edge at work and in life.
There's no single "best" AI. I use all four of these daily, each for what it does best.
My go-to for quick research, brainstorming, and general-purpose thinking. The Swiss Army knife of AI.
The best for coding, illustrations, and building prototype websites โ like this one. If I'm building something, Claude is my partner.
A game-changer at 1st Ayd โ we use Gemini to create product application images showing exactly how our products are used and by whom.
When I want unhinged comedy or an unfiltered take on questions other AIs won't touch โ Grok delivers.
My drone of choice. Whether I'm capturing aerial footage for fun or scouting creative angles, the Mavic Air 2 delivers stunning 4K video in a package that fits in a backpack.
A 4K TV on my laptop โ seriously. The display is unreal for editing, presentations, and just about everything. Powerful enough for anything I throw at it and portable enough to take everywhere.
The backbone of my organization โ professional and personal. Meeting notes, project plans, personal goals, family stuff โ it all lives in Evernote. If it matters, it's in there.
Tennis is my competitive outlet โ 2-3 times a week, preferably on clay. It's the one place where I can completely disconnect from work and just compete. Here are the tools and people that have leveled up my game.
AI-powered tennis coach and match analyst. Instant line calling, automatic match video, shot analytics, progress tracking, and auto-generated highlight reels. The fastest way to turn practice into real improvement.
Try SwingVision With My Referral โThe mount that makes SwingVision work seamlessly courtside. Sturdy, portable, and worth every penny.
Get the SwingVision Stick โPremium strings and accessories. Gladiator equipment holds up match after match.
Shop Gladiator Tennis โThe local stringers I trust with my racquets. Precision work, quick turnaround.
Ask me for a referral โCoaches who've made a real difference in my game. Happy to connect you.
Ask me for a referral โDriving a 2024 Model Y has been one of my best quality-of-life upgrades โ but Full Self-Driving is what truly changed the game. As someone who spends most of the day on the road making sales calls, FSD turned my commute from the most draining part of my day into productive time.
FSD lets me stay productive between sales stops โ thinking through strategy, taking hands-free calls, and mentally preparing for the next meeting while the car handles the drive.
360ยฐ awareness, all the time. No blind spots, no distracted moments. I feel safer than I ever did driving manually.
After a full day of work, the car handles traffic so I walk through the door with energy for my family instead of stress from the commute.
Get 3 months of Full Self-Driving (Supervised) or up to $1,000 off your new Tesla with my referral link.
My reading habit started senior year of high school, sitting in the Algonquin library 2-3 hours after school reading philosophy โ trying to figure out the meaning of life. I haven't stopped since. The more accurate your mental model of how the world works, the better decisions you make.
I subscribe to a hard copy of The Wall Street Journal and prefer reading from print whenever possible. I retain information better that way โ and after spending most of my day in front of screens, there's something grounding about holding a real page.
I'm a practicing Christian. I don't claim to have all the answers โ but I've thought deeply about why I believe, and one idea in particular has shaped how I live.
Blaise Pascal, the 17th-century mathematician and philosopher, posed a simple but profound question: What if you treated belief in God as a wager?
The logic is straightforward. If God exists and you live with faith, you gain everything. If God exists and you don't, you lose everything. If God doesn't exist, either way you lose nothing โ but the person who lived with faith likely lived with more purpose, gratitude, and intention anyway.
For me, this isn't just an intellectual exercise โ it genuinely influences how I live. Faith gives me a framework for the things that matter most: how I treat people, how I raise my kids, how I handle adversity, and how I think about the time I've been given. It keeps me grounded when business is stressful, humbles me when things are going well, and reminds me that there's something bigger than the day-to-day.
Whether you're a believer or a skeptic, I think Pascal's core insight holds: living as though life has ultimate meaning tends to produce a better life โ for you and for the people around you. That's a bet I'm willing to make every single day.
Notes on what I'm learning, building, and thinking about.
Lately I've been thinking about the long arc of how we got here. From single-cell organisms in ancient oceans to humans building rockets, AI, and global networks in just a few billion years โ the trajectory of evolution feels almost impossibly steep. For most of Earth's history, change was slow and biological. Then, in the blink of an eye, evolution became technological.
In only a few hundred years, we moved from horse-drawn carts to supercomputers in our pockets. Now we're building artificial intelligence, virtual worlds, and increasingly convincing digital realities. If progress continues at anything close to this pace, future civilizations will be capable of creating simulations indistinguishable from "real" life.
This leads to a strange but compelling idea: if advanced civilizations can run millions or billions of realistic simulations, the odds start to shift. Statistically, it may be far more likely that we are inside one of those simulations than living in the original base reality. Not because it's science fiction, but because of probability and exponential technological growth.
Whether or not that's true, the thought changes how I look at life. If this is base reality, then we're living at the most extraordinary moment in the history of the universe โ the point where intelligence wakes up and begins shaping its own future. And if it is a simulation, then the experience still feels real, the relationships still matter, and the opportunity to learn and build still exists.
Either way, the conclusion feels the same: this moment is precious, and we're incredibly lucky to be here to experience it.
Whether you want a referral, have a question, or just want to discuss and debate any topic of mutual interest โ I'm always down for a good conversation.